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Coppel – Back to school

Year
2022
Industry
Coppel
Services
3D Animation
CGI
Live Action
Mix Media

A new beginning is a new opportunity to choose who you want to be.
The coolest way to come back to school is with Coppel Cellphones.

Combinig live action shots, cgi environments and post production magic we developed a new and exiting world for our characters on their return to school.


Creating fun and upbeat animations for each characters and the elements that best portray them.

We also created a colorful and modern school scenario that highlights the Coppel Cellphone´s forward facing spirit.

Credits

Executive Creative Director: Mariano Farias

Director: Natalia Ramadori

Executive Producer: Pedro Reales & Gladys Esquivel

Production : Paula Pescio

Production Assistance: Stefania Aizaga

Art Director: Natalia Ramadori

Design: Nicolás Reyna, Leonardo Martin, Kleberth Gomez, Mauro Bressan & Maximiliano Vera

Animation: Juan Ignacio Garay, Leonardo Martin & Santiago Luque

Modelling: Juan Miyagi

Lead Compo: Nicolás Pellegrino & Maximiliano Lagraña

Musica: Jesus Mucci


Agency : Plenty & Vendaval

General Creative Directors: Farias, Luis Sanchez Zinny & Carmelo Masselli

Creative Directors: Alejandro Diéguez & Joaquín Etchegaray

Art Director: Natalia Ramadori

Strategy Director: Pablo Lezama

Planner: Máximo De Ambrosi

Digital execution: Jennifer Leszczuk & Facundo Martínez

COO: Lucía Villamil

Account Manager: Victoria Fernández Villar

Executive Producer: Pedro Reales


Client : Roman Barrera Ramirez, Ulises Alvarez Padilla, Jacqueline Garcia Castro, Alina Cervantes Picos & Anahí Castaños Bernal