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Directv – Olympics

Year
2016
Industry
Services
2D Animation
Art Direction
Live Action
Visual Identity

We embarked on an amazing adventure with our dear friends from DIRECTV to take on a creative and production process we had never done before, mostly because we developed a CG production but ended up recreating Rio de Janeiro in MDF and 3D printing 10 statues representing different sports disciplines and the 2 most important Olympic Stadiums in Rio in order to film everything and addprojection mapping.

The whole production is real, we only did color correction. The piece wasn’t intended for advertising but to create an artistic representation of what the Olympic Games symbolize for the brand, which is a Colossal and Beautiful moment.

How We Did it!

The 3D Printed Athletes

The City of Rio