BTS Summer
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Another one for our friends from Coppel.
First we did the creative part with our partners from The JuJu Agency and then we co-produced the live action part with Un Montón Films. Finally we did in-house design, animation, compositing and postproduction creating a mixed media spot where we blend live action, 3d and 2d, in a sequence shot with summer vibes.
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Directed & Produced by Plenty and The Juju
Client: Coppel
Country: Mexico
Year: 2018
Breakdown
Credits
Client: Coppel
Andrea Almeida, José Luis Morgan De La Vega
Ivonne Aragón Salazar
Plenty team:
Executive Creative Director: Mariano Farías
Creative Directors: Francisco Ibarrola, Matías Aguilu, Luchito Campanelli, Guillermo Zapiola
Account Managers: Paula Medina, Anahí Abella & Florencia Herrero
Executive Producer: Pedro Reales
Art Director: Guillermo Zapiola & Francisco Capuzzi
Assistant Director: Ago Carrera
Shading and lighting: Javier Eyherabide, Francisco Capuzzi, Victoria Kociman, Daniel Rivas
3D Animation: Esteban Blazquez, Ezequiel Leiva, Nicolás Pellegrino
VFX Supervisor: Juan Manuel Nuñez
Lead Compo: Maximiliano Lagraña
Compositors: Nicolás Pellegrino, Lautaro Azcuy
Camera tracking: Mauri Mansilla
Music & Sound Design: Jesús Mucci
Live Action: *Un Monton Films*
Director: Guillermo Zapiola & Francisco Capuzzi
Executive Producer: Pedro Reales
Production Manager: Diego Chinen
Assistant Director: Diego Mesa
Cinematographer: Cristian Cottet
Focus Puller: Pablo Turdera
Key Grip: Néstor Paradiso
Gaffer: Renzo Silvetti
Wardrobe Stylist: Majo Aicardi
Art Director: Marce Chiesa
Prop Master: Gastón Torres
Hair & Makeup: Laura Delbosco