Montblanc - The Meisterstuck Sfumato

Montblanc – The Meisterstuck Sfumato

To announce the new leather collection, The Montblanc Meisterstuck Sfumato Capsule, Montblanc wanted to create an animated piece that would be inspiring and highlight every detail of these unique products.

And with the talented teams at 1stAveMachine and La Mary Studios we took on the challenge of creating something special.

Year
2024

Category
Branding
Featured
Motion Design
Product

Leonardo DaVinci and other painters of the wonderful world of the Renaissance inspired the vision throughout this piece, whose objective was to create visual poetry.

In order to achieve this, we wanted to create something that captures the essence of this timeless artistic era, using resources such as framing, colors, and the masterful use of light.

Storyboard

Process

Some early liquid-behavior tests

Thanks!