Volkswagen – Think Blue
2013
3D Animation
Art Direction
CGI
Characters
Product
DDB Mexico and The Maestros contacted us to work in the new Volkswagen campaign. We created five commercials under the slogan "Think Blue" , which invites us to protect the environment on a day to day basis. The campaign is in line with the values of the brand: innovative , valuable and responsible.
We gave life to a city and its surroundings made completely of paper where VW cars move freely and interact with various characters especially created to highlight the characteristics of each car. Blue is the chosen color for the campaign, as established in the car industry as an eco- friendly color, along with the white maintained the characteristics of the campaign.
We are very happy that we were awarded by the Creative Circle of Mexico a Gold award Gold for the Golf spot and Silver for Tiguan.

Art & Motion Direction:
Plenty
Art Direction:
Pablo Alfieri
Motion Direction:
Mariano Farias
Character Restyling:
Claudio Iriarte, Yesica Pogorzelsky
3D Modeling:
Juan Martin Miyagi, Lautaro Gonzalez
3D Texturing & Lighting:
Daniel Bel, Jules Guerin, Sebastian Curi
Postproduction:
Matias Mastrogiano, Sebastian Curi
Montage & Edition:
Mariano Farias
Production:
Inés Palmas
Creative Direction:
FunJob
Scripts & Character Design:
FunJob
Sound Design:
Norman Bambi
Special Thanks to:
Andres Reisinger, Hernan Estevez, Elda Broglio for the Pitch Process