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We teamed up with Microsoft to animate their global emoji system — thousands of icons redesigned to feel more human, expressive, and alive.
Each movement adds emotion, warmth, and playfulness to a universal language that connects people everywhere.
A project where design meets empathy, and every emoji tells its own little story.
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Directed & Produced by Plenty
Client: Microsoft, Tendril
Country: USA
Year: 2022
Geometric Base
Color
Creating emojis
Also these beautiful flags ♡
Credits
Plenty team:
Art Director: Francisco Capuzzi
Animation Director: Hernán Estevez
Executive Producer: Pedro Reales
Production Coordinator: Gladys Esquivel
Coordinator: Daniel Bóveda Paz
Design: Francisco Capuzzi, Victoria Kociman, Santiago N. Fernandez, Pablo E. Colabella, Nicolás Schweizer, Sofía Schweizer
Modeling: Juan M. Miyagi, Juan Elías, Pablo Grebe, Juan Ignacio Garay, Jorge Marinucci, Juan M. Zunino, Marie Giménez, Agustina Lusky, Nadina Tavares, Rolando Raibaudi, Roberto Gutiérrez, Leandro Rabenko
Lighting & shading: Benjamín Jagusiecsko, Sebastián Pellegrino
Animator: Hernán Estevez, Juan Ignacio Garay, Jorge Marinucci
At Tendril:
Executive Producer: Ivelle Jargalyn
Creative Director: Alexandre Torres
Director: Leo Mateus and Matthias Winckelmann
Art Director: Rodrigo Rezende
Producers: Emily McCallen, Brittany Sheahan
Full credits at: tendril.ca/work/emojis